Launch of the New Toyota Yaris

Toyota Nigeria started the 2014 business year with the launch of an all-new Yaris as part of its determined efforts to remain the biggest automobile company and the highest selling brand in the country. Toyota Nigeria Limited (TNL), which distributes Toyota vehicles in the country, has introduced 2014 Toyota Yaris into the nation’s automobile market. Before the launch here, the new model has been on sale in some markets since last year. Going by reviews and comments in motoring circles, 2014 Toyota Yaris, targeted at young car-buyers, is a fuel-efficient subcompact. What the Yaris lacks in power, it makes up for in fuel economy. The 1.5-liter four-cylinder powering the Yaris returns 30 mpg city and 37 mpg highway, impressive numbers for a non-hybrid.